On Building Resiliency (the key is adaptation)

Observations from a Millennial who lived through 9/11, the 2008 economic recession followed by a global pandemic in 2020. I started writing this post in 2020 as a way to cope and process what was going on during the COVID-19 outbreak. I updated it in late 2021 and all I can say is I’m really… Read More

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My 2021 Year In Review. More “unprecedented ness”

With March 2020 bringing on the start of the COVID-19 pandemic, in many ways the word “unprecedented” became the word of choice. For 2021 and me personally that word still fits. In a way, the last 3 ish years have been rather unprecedented for me personally and professionally. For context: August 2019: we got married… Read More

serious rant: how to not fail with online influencers

I started to see a pattern in the outreach messages I’ve received about doing brand collaborations and thought I’d jot down some thoughts…because, you know, my ultimate hope is to make the world a better place so let’s start with the internet. There’s a marketing tactic called “influencer marketing” where basically, anyone with a substantial… Read More