Holly’s Recommended Reading List for Digital Marketers

I typically over prepare for questions I might get asked on webinars or talks I’m giving. But I was recently part of a panel at an event hosted by the San Diego American Marketing Association where I was asked a question about what books I’ve read that have had the most influence on my professional career.

Holly Miller speaker

For a split second, I blanked.

But, I’ve actually read quite a bit! I’m the type of person that’s reading 2-3 books at a time. So, for personal and professional development, productivity, and all-around inspiration here is the batch of books I highly recommend checking out.

Reading list for digital marketers

The Product Manager’s Survival Guide: Everything You Need to Know to Succeed as a Product Manager by Steven Haines

“Lost And Founder: A Painfully Honest Field Guide to the Startup World” – Rand Fishkin
“Emotional Agility” – Susan David, PhD
“Settle for More” – Megyn Kelly (hand’s down the book is amazing)
“And the Good News Is…: Lessons and Advice from the Bright Side” – Dana Perino
“Let Me Tell You about Jasper . . .: How My Best Friend Became America’s Dog” – Dana Perino
“The 48 Laws of Power” – Robert Greene
“The Art of Seduction” – Robert Greene
“Mastery” – Robert Greene
“Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead” – Brene Brown
“The Happiness Advantage: The Seven Principles of Positive Psychology that fuel Success and Performance at Work” – Shawn Achor
“Being in Balance: 9 Principles for Creating Habits to Match Your Desires” – Wayne Dyer
“Social Intelligence: The New Science of Human Relationships” – Daniel Goleman
“First you have to row a little boat” – Richard Bode
“Marketing Genius” – Peter Fisk
“Eat That Frog! 21 Great Ways to Stop Procrastinating and Get More Done in Less Time” – Brian Tracy
“The Power of Myth” – Joseph Campbell
“On The Shortness of Life” – Seneca

Now, the next time I get asked this question, I’ll be able to say “oh, on my blog itsmillertimebaby.com, you can find a list of the books I recommend.” 🙂

sandiegoama_photo
Having a laugh along with Alan Bush

About the event: Top-Of-The-Funnel: Awareness Strategies & Technologies

About the event: Our first-ever event collaboration with SoCal Marketing Club was an unqualified success! An SRO crowd heard about the latest trends in awareness strategies and technologies from our all-star panel: Alan Bush of Ignite Visibility, Holly Miller of Searchmetrics, Donovan Moore of Goodway Group, Adam Wagner of Raindrop Marketing and moderator John Bertino of The Agency Guy. Many thanks to our lead event sponsor Searchmetrics, to Downtown Works for the fantastic space, to Stella Artois and California Fruit Wine Co. for the tasty adult beverages, and to LenĂłce photo for capturing the spirit of the evening. @sandiegoama