The Best Marketing Advice From The Most Unlikely Source: Heist Movies

Admittedly, I’m a movie buff and one of my favorite genera’s are heist movies. I’m also a big fan of well-executed marketing campaigns. Based on my real-world experience as a modern marketer, I have a few parallels to draw between heist films and creating marketing strategies that work. The heist film…focuses on the planning, execution,… Read More

Online Strategy: Year-end Reflection on Rapid Fire

I love Christmas time but not for the reasons you might expect. To me, this time of year is a reflection point. In particular, it’s a day where we collectively consider what’s really important in life and make an effort to be surrounded by people who contribute to it most. I think we should have… Read More