How Self-Awareness Drives Startup Success

What’s the greatest mistake entrepreneurs make? Misunderstanding their market? Timing? Positioning? Investing in the wrong product features? Doing everything themselves? Failing to get funding? After reading Rand Fishkin’s book “Lost And Founder,” I would argue it’s actually only one thing: self-awareness. The greatest mistake an entrepreneur can make is not being self-aware. Although Fishkin’s book… Read More

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Remote Work and Life Transitions Post-COVID

With March 2020 bringing on the start of the COVID-19 pandemic, in many ways the word “unprecedented” became the word of choice. For 2021 and me personally that word still fits. In a way, the last 3 ish years have been rather unprecedented for me personally and professionally. For context: August 2019: we got married… Read More

Channeling Positivity for Success

What topic would you automatically assume I would be speaking on? I thought this was a fun social media experiment. I posted the below image with this message on Facebook and Instagram: The responses were pretty interesting. Ball Room Dancing as a Metaphor for Google’s Algorithm SEO landscape Working out Swing dancing Talk about the… Read More

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The Reality of Freelancing: The Dream Is Free. The Hustle, Sold Separately

I used to dream about what it would be like to be a digital nomad. Just me, my laptop and a turquoise stretch of ocean on either side. I’d think about what it would be like to work from a remote location that inspired my creativity and not just a desk where I’m accounted for… Read More

Reflecting on What Matters: Lessons for Planning A New Year

I love Christmas time but not for the reasons you might expect. To me, this time of year is a reflection point. In particular, it’s a day where we collectively consider what’s really important in life and make an effort to be surrounded by people who contribute to it most. I think we should have… Read More

Reframe Your Thinking: Overcoming Life’s Storms

Conditions change every day. The stock market goes up and down; the weather shines and storms. What matters is what we do when that storm comes. Challenge yourself  to re-frame your thinking about the “storms” in your life. Challenge yourself to think differently. Here are two quotes I really like around this concept: “Listen, there’s… Read More

Top Quotes to Embrace Failure and Achieve Success

I used to write out my favorite quotes on 3×5 index cards and tape them up everywhere. Eventually, it became too much so I’ve tried to collect my favorites below. “Success is most often achieved by those who don’t know that failure is inevitable.”  Coco Chanel “Failure should be our teacher, not our undertaker. Failure… Read More

Embrace Change: Insights from the 2016 Election

“The remedy of all blunders, the cure of blindness, the cure of crime, is love…” Ralph Waldo Emmerson A Black Swan Event It’s the day after Election Day in 2016. I couldn’t not post today with the unexpected turn of events: Donald Trump is elected the 45th President of the United States of America. This… Read More

What Makes a Person Classy? Understanding Class and Elegance

How does one become classified as being “classy?” Who or what determines what classy is? Is it the style of your hair, cut of your clothes, or the accessories you put on for the day?  Maybe it’s more ethereal; what if it’s in the way you sit, stand, walk, approach people, or interact with a… Read More